HGA has announced that Kate Mullaney, CPSM, was named Market Sector Strategy Leader for the nationally recognized healthcare practice effective August 1, 2022.
As Market Sector Strategy Leader, Mullaney is a member of the national healthcare practice leadership team, along with the Market Sector Leader and Market Sector Operations Leader.
In this role, Mullaney supports the growth of HGA’s national practice with market strategies that respond to emerging trends; she promotes cross-office and cross-market collaboration to address healthcare clients’ complex challenges with holistic design solutions. She works with leaders in twelve offices nationwide to develop and implement market strategies.
Mullaney joined HGA in 2016 as a regional business developer for the Arts, Community & Education practice. In 2017, she was named national healthcare business developer, and in 2019 was named national market strategist for healthcare. In 2021, she was named to HGA’s firmwide planning committee, which focuses on strategic goals and initiatives that support firm growth.
Mullaney also is a member of SMPS (Society for Marketing Professional Services), Past President of SMPS Chicago (2012 – 2013), and speaks nationally on strategy and business development topics.