Unique Healthcare Showroom Debuts in Charlotte

By HCO Staff

CHARLOTTE, N.C.—Stance Healthcare, a furniture designer and manufacturer specializing in general healthcare and Behavioral Health settings, has opened a new showroom and design collaborative in Uptown Charlotte, N.C. The 6,000-square-foot space featuring the 2019 Nightingale GOLD Award-winning company’s Behavioral Health and general healthcare products is a new approach to the traditional furniture showroom—designed to also be a working space where designers, healthcare facility decision-makers, and Behavioral Health thought leaders meet, learn, and collaborate.

Set just 15 minutes from Charlotte Douglas International Airport, the showroom solidifies Stance Healthcare’s presence as an industry leader in the U.S.

“This design collaborative is a natural extension of Stance Healthcare’s mission to create more healing environments through the spaces we furnish,” said Suzanne Fawley, Stance Healthcare’s Behavioral Health designer. “We want anyone who visits the space to leave empowered with not only product knowledge about Stance Healthcare’s lines, but also the insights and best practices that will continue to transform the healthcare experience – from the waiting area to patient rooms – across the country.”

Stance Healthcare envisions the space, which is currently open by appointment only for safety reasons, to be utilized post-COVID 19 and in the long-term as a highly collaborative “open door” gathering place for healthcare industry decision makers and influencers. The first-of-its-kind showroom will offer designers, healthcare facility planners, and Behavioral Health and wellness experts a space to collaborate on projects in progress; receive education – including Continuing Education Unit (CEU) accredited courses – on the latest industry best practices; and obtain one-on-one counsel from in-house experts regarding individual Behavioral Health and other healthcare spaces in progress. Following the eventual loosening of COVID-19 capacity restrictions, the Stance Healthcare team also has plans to host a speaker series in the space that rotates healthcare-related subject matter. Future topics for the speaker series, tentatively slated to launch in mid-2021, will include mental health, wellness, and Behavioral Health trends and insights, among others.

The showroom opens on the heels of back-to-back award-winning seasons that preceded 2020, a year marked by challenge and innovation for the family-owned company. Notably, two months into the global onset of the COVID-19 pandemic, Stance Healthcare announced a new fabric partnership in May 2020 that brought coronavirus-fighting fabrics to North America. This announcement came just 9 months after winning Healthcare Design’s Nightingale GOLD Award for the Frontier line, a bedroom collection for Behavioral Health settings, just two years after taking home the same honor for Stance Healthcare’s Resilia drum table collection.

Offering the industry’s largest selection of Behavioral Health-specified furniture, Stance Healthcare’s rotationally molded products feature rounded corners and are manufactured with naturally pick-proof materials for patients experiencing Behavioral Health treatment. Meanwhile, their solid surface side tables and metal chairs provide highly cleanable and comfortable options for a waiting room and other general areas of a healthcare facility.

Founded in 2006, Stance Healthcare manufactures furniture for healing environments, with a particular focus on hospitals and behavioral health facilities.